Shaanxi New Things Biotech supplies professional-grade Beetroot red color powder derived from superior Beta vulgaris roots through advanced extraction and spray-drying technology. Our product delivers a standardized betanin content of 0.4%-1.0% in a deep red, 80-mesh fine powder format. Manufactured under ISO 9001, HALAL, and KOSHER certified facilities, this water-soluble natural colorant serves food and beverage manufacturers, cosmetic formulators, and dietary supplement producers seeking clean-label alternatives to synthetic dyes. With full traceability from plant cultivation to finished product, we guarantee consistent quality, reliable supply, and technical support for your formulation needs.

Our product is 100% Beta vulgaris roots made with supercritical fluid extraction and molecular distillation technology. The technique keeps the natural betalain pigments and gets rid of the earthy off flavours that are sometimes found in standard beetroot powders.
Brilliant red-purple colours are observed at inclusion levels as low as 0.05%-0.5%. It has the best colour stability in the pH 4.0-7.0 range and is appropriate for acidic beverage systems, confectionery applications and meat analogue compositions. In addition to the antioxidant properties of phenolic chemicals, the natural alternative is unlike synthetic colourants.
We have a digital manufacturing system that guarantees every batch meets exacting criteria. HPLC and GC-MS analysis are performed on each production cycle to confirm betanin levels, microbiological limits and the absence of pollutants.

| Parameter | Specification |
|---|---|
| Product Name | Beetroot Red Color Powder |
| Botanical Source | Beta vulgaris L. (Root) |
| Active Content | Betanin 0.4%-1.0% |
| Particle Size | 80 Mesh |
| Appearance | Deep Red Powder |
| Solubility | 100% Water Soluble |
| pH Stability Range | 4.0-7.0 |
| Moisture Content | ≤5% |
| Certifications | ISO 9001 / HALAL / KOSHER |
| MOQ | 25 kg |
| Packaging | 25 kg/drum or customized |
Performance of Natural Dye
It produces brilliant crimson to magenta colours and contains no synthetic ingredients. Suitable for beverage systems, dairy goods, bread applications and plant-based meat substitutes
Antioxidant Protection
High phenolic content ensures protection of cells. Assists in positioning the product in functional food categories.
Anti-Inflammatory & Heart Health Benefits
Contains dietary nitrates that convert to NO. wellness items and sports nutrition formulations that benefit.
Clean Label Requirements
Allergen free, non-GMO, compliant to FDA and EFSA regulatory norms. It helps brands to switch from synthetic colours like Allura Red (E129) to natural ones.

Food & Drink
Great for RTD beverages, smoothie blends, energy shots and superfood lattes . Provides heat-stable colour for baking applications and remains clear in liquid products during HPP processing.
Sports Nutrition
The benefits of pre-workout supplements include fast dissolution and nitric oxide precursor content. Dissolves easily in shaker bottle formulas and will not settle.
Plant-Based Meat Industry
Real vegan burger patties with a "bleeding" effect. Holds Colour Integrity and Resists Cooking Temperatures.
Cosmetic Applications
Natural colourant for lip cosmetics, blushes and anti-aging products. Antioxidant skin care benefits with aesthetics.

We have a thorough quality management system which includes in-process controls, final product testing and raw material inspection. Each batch of Beetroot red color powder passes Microbial Testing, Heavy Metal Screening and Pesticide Residue Analysis.
We adhere to stringent GMP regulations in all our manufacturing processes. Our R&D department undertakes stability testing at various temperatures and pH levels to ensure consistent performance in your formulations.
Third-party testing verification is available upon request. Global markets regulatory compliance with full documentation.

Store in a cool dry place below 25°C. Keep containers firmly closed to prevent moisture absorption and oxidation. To prevent colour fading, keep away from direct sunlight.
The product keeps the best quality for 24 months from the manufacturing date under proper storage conditions. Handle with clean, dry utensils to prevent contamination.
Standard Packaging: 25kg fibre drums with double food grade polyethylene bags. Other packaging alternatives are vacuum composite film bags, aluminium foil nitrogen-filled pouches and light-resistant bottles.
We provide custom labelling, multilingual packaging and anti-counterfeiting solutions for our OEM/ODM partners. We take on small batch requests and huge commercial volumes.
Items will be shipped out in 2-4 business days after payment confirmation. Free samples for testing in formulation and quality evaluation.

Shaanxi New Things Biotech has a modern manufacturing facility in Xi'an, China, featuring supercritical extraction lines, molecular distillation systems and automated packaging equipment. We have an integrated supply chain, from self-cultivated beetroot sourcing to finished product delivery.
The R&D center uses HPLC and GC-MS technologies to optimise ingredients and develop applications. Our technical team provides formulation assistance to help businesses incorporate natural colourants into current product lines.
Digital traceability systems follow each production batch from the reception of raw materials to the final dispatch. This guarantees quality consistency and complete transparency on all orders.

Q: What is the difference between beetroot powder and the product?
A: Our concentrated color powder features standardized betanin content (0.4%-1.0%) and undergoes purification to remove earthy flavors. It provides superior coloring power at lower inclusion rates compared to standard beetroot powder.
Q: How does this product perform in acidic beverages?
A: The pigment demonstrates maximum stability at pH 4.0-5.0, making it ideal for fruit juices, sports drinks, and fermented beverages. Color intensity actually improves in slightly acidic environments.
Q: Can this replace synthetic Red 40 in existing formulations?
A: Yes, with proper dosage adjustment. Our technical team provides reformulation guidance to achieve equivalent color results while meeting clean-label requirements.
Q: What causes color variation between batches?
A: Natural variations in beetroot crops may cause slight hue differences. Our standardization process minimizes this through careful blending and testing to maintain consistent betanin levels.
Q: Is this suitable for vegan certification?
A: Absolutely. The product is 100% plant-derived with no animal-based processing aids. It meets requirements for vegan, vegetarian, HALAL, and KOSHER certifications.
Ready to enhance your product line with Beetroot red color powder? Contact our technical team at newthingsbio@163.com for samples, formulation support, and customized solutions tailored to your specific application needs.