Shaanxi New Things Biotech provides E162 Colorant powder extracted from Beta vulgaris root, with excellent colour intensity, betanin content from 0.4% to 1.0%. Our high-quality natural pigment has an 80 mesh particle size for optimum dispersion and rich red look meeting ISO, Kosher and Halal certification. Our supercritical fluid extraction method, along with complete traceability systems, guarantees product quality from the cultivation of the plant to the delivery of the final product. This water-soluble colourant delivers stunning red-purple colours and antioxidant advantages for clean label formulations in food, beverage, cosmetic and nutraceutical applications.

Our beetroot-derived colorant maintains strict quality standards through HPLC and GC-MS analytical testing. Each batch undergoes rigorous quality control at our Xi'an production facility equipped with molecular distillation technology and automated production lines.
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General Information
Product Name
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Freeze Dried Beetroot Powder
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Country of Origin
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China
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Executive Standard
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Q/ZZKM 0006S-2017
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Representative QTY
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700kg
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Batch No.
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YOUTH20231128
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Produce Date
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2025-04-28
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Analysis Date
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2025-05-01
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Expiry Date
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2026-04-27
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Item
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Specifications
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Method
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Result
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Physical Property
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Appearance
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Fine Powder
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Organoleptic
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Conforms
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Color
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Purple Red Powder
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Organoleptic
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Conforms
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Odour
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Characteristic
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Organoleptic
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Conforms
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Particle Size
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60 mesh
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Sieve No.5
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Conforms
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General Analysis
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Loss on Drying
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≤5.0%
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GB 5009.3-2016
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3.12%
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Ash
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≤5.0%
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GB 5009.5-2016
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3.30%
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Contaminants
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Lead(Pb)
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<3.0mg/kg
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GB 5009.12
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1.0mg/kg
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Arsenic(As)
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<2.0mg/kg
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GB 5009.11
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0.5mg/kg
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Cadmium(Cd)
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<1.0mg/kg
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GB 5009.15
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0.5mg/kg
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Mercury(Hg)
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<0.1mg/kg
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GB 5009.17
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0.02mg/kg
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Microbiological
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Total Plate Count
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≤1000cfu/g
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GB 4789.2-2016
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350cfu/g
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E.Coli.
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Negative
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GB 4789.38-2012
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Negative
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Mold
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≤300cfu/g
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GB 4789.15-2016
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10cfu/g
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Staphylococcus aureus
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Negative
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GB 4789.10-2016
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Negative
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Salmonella
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Negative
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GB 4789.4-2016
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Negative
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This product is a clean label alternative to synthetic colourants. It is water soluble hence easily incorporated into different formulations without affecting stability.
Our pigment has several practical benefits in addition to colour. The betanin compounds provide antioxidant support through scavenging free radicals and protecting cells from oxidative stress. Its anti-inflammatory characteristics make it a good fit for wellness-oriented products targeted at health-conscious consumers.
The ability to safeguard the cardiovascular system is due to natural substances that support healthy blood flow and vascular function. Cosmetic applications where natural ingredients are the basis for product distinction are enhanced with anti-aging advantages. Safety profile is in line with international food additive standards, so you can be sure that you are compliant with regulations.

Functional food and beverage businesses are using our natural red pigment to dairy products, confectionary, beverages and baked goods. Stable colour performance may survive processing conditions to keep vivid hues.
The dual role of colour enhancement and antioxidant content is appreciated by dietary supplement companies. Natural appeal is consistent with wellness trends, which is good for tablets, capsules and powder blends.
Cosmetic formulators use E162 Colorant powder in skincare serums, lip products and colour cosmetics. The natural origin is in keeping with the “clean beauty” movements and gives anti-aging and protective capabilities to premium dermo-cosmetic lines.

Our quality system is complete starting from the inspection of raw material to testing of finished product. Each batch of production is tested for microbiological limits, heavy metals screening and verification of active ingredient by HPLC analysis.
GMP-based production management means precise processing control and consistent product quality. Third-party testing ensures purity, safety, and conformity with international standards, including EU rules for food colourants.
Full digital traceability enables every batch to be traced from beetroot growing to extraction, purification and packaging. This transparency helps with your regulatory submission documentation needs and assures ingredient safety.
Store in sealed containers in a dry place away from direct sunlight. Storage: Keep in dry and well ventilated places below 25°C.
Store containers tightly closed when not in use to prevent moisture absorption that might impact colour stability. Handle with clean, dry utensils to avoid contamination. The first in first out inventory rotation helps keep the goods fresh .
Shelf life 24 months suggested under optimal storage conditions. Always refer to the batch-specific certificates of analysis for detailed specifications and storage recommendations.
The standard packaging is 25 kilogram in fibre drums, with double food-grade PE bags within. For better protection from oxidation and moisture, there are offered the vacuum composite film packaging and the aluminium foil nitrogen-filled bags.
We offer customised packaging solutions to meet your branding needs, including multilingual labelling. Whether it’s a small trial order or a large commercial quantity, the same care is given to package integrity.
We ship all over the world and delivery is done within 2-4 days after the confirmation of payment. Our flexible supply chain allows for rush orders as well as scheduled deliveries to support your production plans.

In Xi'an, our state-of-the-art manufacturing facility blends the ancient botanical expertise with modern industrial technology. The facility includes dedicated R&D centers and quality control laboratories equipped with HPLC and GC-MS technology.
Supercritical fluid extraction technique enhances betanin recovery with preservation of natural compound integrity. Automated production lines assure same processing settings and minimise the likelihood of human mistake.
Integrated plant-to-product service concept begins with autonomous beetroot farming, ensuring raw material quality from source. Professional R&D teams provide technical support for formulation development and application optimisation according to your product specifications.

We are proud to be ISO 9001, KOSHER and HALAL certified. These certifications prove our commitment to quality. We will look for further certifications so that we can provide our customers even better quality and service.

Q: What makes your product different from standard beetroot powder?
A: Our product undergoes specialized extraction and standardization to achieve consistent betanin content between 0.4%-1.0%. The 80 mesh particle size ensures superior dispersion compared to conventional powders.
Q: Can you provide samples for testing?
A: Yes, free samples are available for qualified customers. Contact us to request sample quantities suitable for your formulation trials.
Q: What certifications do you hold?
A: We maintain ISO 9001 quality management certification along with Kosher and Halal certifications. Product-specific certificates of analysis accompany each shipment.
Q: Do you offer custom packaging options?
A: Absolutely. Our packaging solutions include various container sizes, materials, and labeling options to match your brand requirements and market regulations.
Q: What is the minimum order quantity?
A: The MOQ is 25kg, though we can discuss flexible arrangements for initial trials or specific project requirements.
Ready to enhance your products with premium E162 Colorant powders? Reach out to newthingsbio@163.com for product inquiries, technical specifications, or sample requests.